{"id":2136,"date":"2020-12-04T09:45:57","date_gmt":"2020-12-04T09:45:57","guid":{"rendered":"https:\/\/www.domainnamesanity.com\/blog\/?p=2136"},"modified":"2020-12-04T09:47:11","modified_gmt":"2020-12-04T09:47:11","slug":"send-promotional-items-to-customers-via-mail","status":"publish","type":"post","link":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/","title":{"rendered":"Send Promotional Items to Your Customers or Members in the Mail"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2136\" class=\"elementor elementor-2136\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-230899b0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"230899b0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7ff48571\" data-id=\"7ff48571\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48deb20 elementor-widget elementor-widget-text-editor\" data-id=\"48deb20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"breadcrumbs-bar\"><nav class=\"blog-breadcrumbs\">\n<ul>\n \t<li><a href=\"https:\/\/www.domainnamesanity.com\/\">HOME<\/a><\/li>\n \t<li class=\"bc-2nd\"><a href=\"https:\/\/www.domainnamesanity.com\/blog\/\">BLOG<\/a><\/li>\n<\/ul>\n<\/nav><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c29e94 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"1c29e94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Send Promotional Items to Your Customers or Members in the Mail<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6ac49d elementor-widget elementor-widget-post-info\" data-id=\"d6ac49d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-d9c2fd9 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\tBy Douglas Moore\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6a0ea6c elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\tDecember 4, 2020\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33b69b7 elementor-widget elementor-widget-image\" data-id=\"33b69b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1536\" height=\"1152\" src=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-1536x1152.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-2137\" alt=\"\" srcset=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-1536x1152.jpg 1536w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-300x225.jpg 300w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-1024x768.jpg 1024w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-768x576.jpg 768w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-2048x1536.jpg 2048w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-43ea192 toc-top elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"43ea192\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-85705ab\" data-id=\"85705ab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f76f1c elementor-widget elementor-widget-text-editor\" data-id=\"9f76f1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-197d5d2 elementor-widget elementor-widget-text-editor\" data-id=\"197d5d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Running an online business can be quite competitive. To gain and keep customers you have to keep up with favorable pricing, promotional offers, original content on your blog, email newsletters, and of course &#8211; quality service. It\u2019s a lot of work, yet it\u2019s all worth it in order to stay ahead of the competition. Assume, however, that other online businesses like yours offer the same perks, more or less. So the question arises: how can your business stand out?<\/p><p>One unique and creative way to get the upper hand is by sending goods and cards in the mail to your customers and prospects. Not many online businesses do this, yet it\u2019s a wonderful way to show your customers you exist outside the monitor. It\u2019s a way to show your customers you really care. Plus, who doesn\u2019t like free stuff? More than that, however, sending promotional items via mail is one of the most effective and undervalued ways to gain new clients.<\/p><p>In this article, we\u2019ll give you some fun ideas and tips on how to market to your customers by sending goods via mail.<\/p><h2>Why You Should Market to Customers by Sending Goods via Mail<\/h2><p>Sending goods via mail is not just regular direct mail marketing, where you send fliers or catalogs to let potential customers know you exist. Sending goods via email takes this a step further &#8211; it includes sending fun merchandise and postcards which make your client base feel cared about. Here are some reasons why sending promotional items via mail is well worth the bit of extra effort.<\/p><h3>Gain More Customers<\/h3><p>If it seems like you\u2019d be giving away these goods for free, you\u2019re wrong. The return value of free merchandise will bring you back every penny you spent on T-shirts, and then some. Promotional items are often dismissed, but they have an incredibly overlooked conversion rate. A <a href=\"https:\/\/www.financedigest.com\/the-overlooked-value-of-promotional-items.html\">study found that promotional, branded mugs were more effective in gaining new customers<\/a> than TV and radio commercials. Of the people who had received promotional items, 53% stated that they use that item once a week at the very least, and 60% stated that they\u2019d kept it for two years. While 55% of folks that received these items were existing customers, an <b>incredible 85% <\/b><b><i>became<\/i><\/b><b> customers after receiving these promotional items<\/b>.\u00a0<\/p><h3>Personal Touch<\/h3><p>Especially when you\u2019re running an online business, most of your clients and potential customers don\u2019t have a chance to experience the personal side of your enterprise. You communicate through emails, they click a button to place an order, they pay online\u2026 As great as technology is, it often makes people forget that there\u2019s a face on the other side of the screen, so to speak.\u00a0<\/p><p>Sending goods or cards in the mail to customers, however, reminds them of this simple fact. That there\u2019s a <i>you<\/i> out there somewhere, making sure that their needs are taken care of. What\u2019s more, this marketing tactic makes it seem like you\u2019re passionate about your business and client base enough to walk that extra mile.<\/p><h3>Boost Brand Awareness<\/h3><p>As we already mentioned, most of the recipients of these promotional items will be using them for years to come. This also means that they\u2019ll be seeing your brand\u2019s logo for years to come too.\u00a0<\/p><p>When people get free stuff, they naturally feel thankful. So, when a customer sees your brand every time they fill up that tote bag with groceries, they\u2019ll remember you. And grateful consumers are quite likely to spend more on your brand and increase the timespan of their business relationship with you.<\/p><h3>Incorporate Promotional Items in Your Omnichannel Marketing Strategy<\/h3><p>The most efficient <a href=\"https:\/\/www.domainnamesanity.com\/blog\/online-advertising-and-marketing-101\/\">marketing strategy today is omnichannel marketing<\/a>. Omnichannel marketing means that you are present in both the digital and physical dimensions of a customer\u2019s experience, providing a seamless channel between them viewing your product on a smartphone and purchasing it in a store. So, especially if you\u2019re running an online business, the main way for you to market outside the screen to your customers is by sending goods in their mail.<\/p><p>So, if you\u2019re ready to up your game, make your existing customers happy, and earn some new ones, here are some tips on how to market to your customers by sending goods and cards in the mail.<\/p><h2>Sending Goods Via Mail<\/h2><p>There\u2019s a plethora of promotional merchandise, i.e. swag or freebies, that could pleasantly surprise your customers and entice new clients. Promotional merchandise can be any sort of useful (or use<i>less<\/i>, but really cool) knick-knacks that carry your brand\u2019s slogan or logo. In fact, since you\u2019re sending these goods to promote your business, best make sure that the on-demand items bear the mark of your brand.<\/p><p>Another thing to keep in mind is that even though this stuff is free, quality still matters. Once upon a time, promotional items were of notoriously low quality. Today, that\u2019s neither the case nor will your potential customers let it slide. Promotional items are a reflection of your business\u2019 service. If the goods are high quality, customers are more likely to believe that so is your business.<\/p><p>With all that in mind, let\u2019s take a look at what that can mean in the case of your business.<\/p><h3>Send Something That Would Be Useful to Your Customers<\/h3><p>There\u2019s this globe-themed stress ball that\u2019s been migrating from one corner of our home to another since I was a child. And I can assure you, no one ever used it. Even its migrations have had no real purpose. So, learn from the mistakes of the past, and avoid gifting things that your clients won\u2019t use, like crappy plastic pens, stress balls, paperweights (is that still a thing?), and fanny packs. Well, maybe. Fanny packs are kind of back in style, so the jury\u2019s split down the middle on this one.<\/p><p>In any case, not only should you think of something that would be useful, but something that would be <i>particularly<\/i> useful to <i>your<\/i> customers or potential clients. It\u2019s all about giving something of decent quality that will add onto the lifestyle of the receiver. For instance, if you\u2019re selling antivirus software for Android, you could send your members something like phone cases. It\u2019s topical, i.e. relevant to your business, and it\u2019s super useful.<\/p><p>Overall, some nifty and useful gifts you can get your clients include tote bags, USBs, notebooks, drawstring bags, tablet cases, speakers, or even power banks &#8211; if it\u2019s within your budget. If you\u2019re reading this during the coronavirus pandemic, a well-made double-layered mask may also make a neat gift. Stuff like t-shirts or baseball caps <i>can<\/i> be useful, but it really depends on your target audience. Do they care about the fit and style of what they\u2019re wearing? If the answer is yes, it may be best to steer clear of clothing.<\/p><h3>Personalize The Goods<\/h3><p>Assuming that you\u2019ll be ordering these items on demand, so that they can bear your brand\u2019s logo or slogan, you can take it a step further and <i>personalize <\/i>your gifts. Personalized items will deepen the connection that customers feel towards your brand, and it will increase the chances of turning prospects into loyal customers. Although you may not be able to put each recipient\u2019s name on the item itself, you could customize the name on the cards that arrive with each little present. <i>Dear Alice, we hope you enjoy this white rabbit keychain! You can find out more about our services at&#8230;<\/i><\/p><p>See how that works?<\/p><h2>Sending Cards to Customers in the Mail\u00a0<\/h2><p>If you\u2019re on a limited budget, and a hundred USB drives will put a strain on it, there\u2019s a more affordable way to contact your customers on the physical plane, and it\u2019s cards. This is more in line with direct mail marketing, but again, your card doesn\u2019t need to be just a flier citing which services you offer. Allow your cards to mark an occasion, like a birthday or a holiday (keep in mind that around Christmas, seasonal greetings would be the safest thing to write, as it includes multiple holidays and doesn\u2019t marginalize anyone from different religious beliefs).<\/p><p>An effective way to add value to these cards is to include promotional codes that your customers can use to receive discounts on your website. It\u2019s an omnichannel marketing strategy, really:\u00a0<\/p><ol><li>Your potential client receives a nice little card in their mailbox (containing their correct name and everything).\u00a0<\/li><li>They open it and see that if they go on your website and type in <b>discount<\/b> into the discount code box when they make a purchase, they get 20% off!<\/li><li>They go to your website and do just that. Hopefully.\u00a0<\/li><\/ol><h2>A Few Words Before You Go\u2026<\/h2><p>Investing a little time, money, and thought into this marketing strategy can go a long way. After all, a happy customer is a returning customer!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-02d9db7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"02d9db7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3db840\" data-id=\"e3db840\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-60a6169 article-end elementor-widget elementor-widget-spacer\" data-id=\"60a6169\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-565995e elementor-widget elementor-widget-heading\" data-id=\"565995e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">View Related Articles<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21bb133 elementor-widget elementor-widget-spacer\" data-id=\"21bb133\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-404e6d4 elementor-posts__hover-none elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-widget elementor-widget-posts\" data-id=\"404e6d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_masonry&quot;:&quot;yes&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1862 post type-post status-publish format-standard has-post-thumbnail hentry category-domain-names\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.domainnamesanity.com\/blog\/dot-press-domains\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"640\" height=\"480\" src=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/07\/dot-press-1024x768.jpg\" class=\"attachment-large size-large wp-image-1863\" alt=\"\" srcset=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/07\/dot-press-1024x768.jpg 1024w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/07\/dot-press-300x225.jpg 300w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/07\/dot-press-768x576.jpg 768w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/07\/dot-press-1536x1152.jpg 1536w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/07\/dot-press-2048x1536.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h6 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.domainnamesanity.com\/blog\/dot-press-domains\/\" >\n\t\t\t\tAll About The .press Top-Level Domain\t\t\t<\/a>\n\t\t<\/h6>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Whether you\u2019re considering using .press for a media website or to keep a blog of current events on your company\u2019s website, there may be a few things you\u2019d like to know about this new domain extension first. Here\u2019s a general overview of the background, uses, and some analytics of the .press domain extension.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-2382 post type-post status-publish format-standard has-post-thumbnail hentry category-domain-names\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.domainnamesanity.com\/blog\/dot-one-domain\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"640\" height=\"480\" src=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2021\/08\/dot-one-1024x768.jpg\" class=\"attachment-large size-large wp-image-2383\" alt=\"\" srcset=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2021\/08\/dot-one-1024x768.jpg 1024w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2021\/08\/dot-one-300x225.jpg 300w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2021\/08\/dot-one-768x576.jpg 768w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2021\/08\/dot-one-1536x1152.jpg 1536w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2021\/08\/dot-one-2048x1536.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h6 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.domainnamesanity.com\/blog\/dot-one-domain\/\" >\n\t\t\t\tAll About the .one Domain Extension\t\t\t<\/a>\n\t\t<\/h6>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>This domain extension is great since it\u2019s easy to remember, and everyone wants a catchy domain name. From the visual perspective, the .one domain extension contains 3 letters, just like .com, .org, or .net, and it has the added benefit of being a dictionary word.<\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-2427 post type-post status-publish format-standard has-post-thumbnail hentry category-domain-names\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.domainnamesanity.com\/blog\/what-is-a-web-address\/\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-1024x1024.jpg\" class=\"attachment-large size-large wp-image-2428\" alt=\"\" srcset=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-1024x1024.jpg 1024w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-300x300.jpg 300w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-150x150.jpg 150w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-768x768.jpg 768w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-1536x1536.jpg 1536w, https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2022\/01\/what-is-a-web-address-2048x2048.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h6 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.domainnamesanity.com\/blog\/what-is-a-web-address\/\" >\n\t\t\t\tWhat Is a Web Address?\t\t\t<\/a>\n\t\t<\/h6>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>If you\u2019ve used a web browser such as Google Chrome or Firefox before, you\u2019ve likely come across a web address. Also known as a URL (a Universal Resource Locator), they\u2019re generally located in the search bar across the top of the browser page. <\/p>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b4fddc elementor-widget elementor-widget-spacer\" data-id=\"0b4fddc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>One unique and creative way to get the upper hand is by sending goods and cards in the mail to your customers and prospects. Not many online businesses do this, yet it\u2019s a wonderful way to show your customers you exist outside the monitor.<\/p>\n","protected":false},"author":1,"featured_media":2137,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":["post-2136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Send Promotional Items to Your Customers or Members in the Mail - Domain Name Sanity Blog<\/title>\n<meta name=\"description\" content=\"Learn how to make your online business stand out by sending promotional items to your customers\u2019 mailboxes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Send Promotional Items to Your Customers or Members in the Mail - Domain Name Sanity Blog\" \/>\n<meta property=\"og:description\" content=\"Learn how to make your online business stand out by sending promotional items to your customers\u2019 mailboxes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/\" \/>\n<meta property=\"og:site_name\" content=\"Domain Name Sanity Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-04T09:45:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-12-04T09:47:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Domain Name Sanity\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Domain Name Sanity\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/\"},\"author\":{\"name\":\"Domain Name Sanity\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/#\\\/schema\\\/person\\\/9b0b37ae15e106ba4e72a5ec2db0cf4e\"},\"headline\":\"Send Promotional Items to Your Customers or Members in the Mail\",\"datePublished\":\"2020-12-04T09:45:57+00:00\",\"dateModified\":\"2020-12-04T09:47:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/\"},\"wordCount\":1529,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/send-promotional-items-scaled.jpg\",\"articleSection\":[\"Online Business\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/\",\"url\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/\",\"name\":\"Send Promotional Items to Your Customers or Members in the Mail - Domain Name Sanity Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/send-promotional-items-scaled.jpg\",\"datePublished\":\"2020-12-04T09:45:57+00:00\",\"dateModified\":\"2020-12-04T09:47:11+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/#\\\/schema\\\/person\\\/9b0b37ae15e106ba4e72a5ec2db0cf4e\"},\"description\":\"Learn how to make your online business stand out by sending promotional items to your customers\u2019 mailboxes.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/send-promotional-items-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/send-promotional-items-scaled.jpg\",\"width\":2560,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/send-promotional-items-to-customers-via-mail\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Send Promotional Items to Your Customers or Members in the Mail\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/\",\"name\":\"Domain Name Sanity Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.domainnamesanity.com\\\/blog\\\/#\\\/schema\\\/person\\\/9b0b37ae15e106ba4e72a5ec2db0cf4e\",\"name\":\"Domain Name Sanity\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/76585e5a8b8873461b624adb0a20fe0785967f5389e70b6a3bbf5de67bb45209?s=96&d=retro&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/76585e5a8b8873461b624adb0a20fe0785967f5389e70b6a3bbf5de67bb45209?s=96&d=retro&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/76585e5a8b8873461b624adb0a20fe0785967f5389e70b6a3bbf5de67bb45209?s=96&d=retro&r=g\",\"caption\":\"Domain Name Sanity\"},\"sameAs\":[\"https:\\\/\\\/www.domainnamesanity.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Send Promotional Items to Your Customers or Members in the Mail - Domain Name Sanity Blog","description":"Learn how to make your online business stand out by sending promotional items to your customers\u2019 mailboxes.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/","og_locale":"en_US","og_type":"article","og_title":"Send Promotional Items to Your Customers or Members in the Mail - Domain Name Sanity Blog","og_description":"Learn how to make your online business stand out by sending promotional items to your customers\u2019 mailboxes.","og_url":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/","og_site_name":"Domain Name Sanity Blog","article_published_time":"2020-12-04T09:45:57+00:00","article_modified_time":"2020-12-04T09:47:11+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-scaled.jpg","type":"image\/jpeg"}],"author":"Domain Name Sanity","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Domain Name Sanity","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#article","isPartOf":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/"},"author":{"name":"Domain Name Sanity","@id":"https:\/\/www.domainnamesanity.com\/blog\/#\/schema\/person\/9b0b37ae15e106ba4e72a5ec2db0cf4e"},"headline":"Send Promotional Items to Your Customers or Members in the Mail","datePublished":"2020-12-04T09:45:57+00:00","dateModified":"2020-12-04T09:47:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/"},"wordCount":1529,"commentCount":0,"image":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-scaled.jpg","articleSection":["Online Business"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/","url":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/","name":"Send Promotional Items to Your Customers or Members in the Mail - Domain Name Sanity Blog","isPartOf":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#primaryimage"},"image":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-scaled.jpg","datePublished":"2020-12-04T09:45:57+00:00","dateModified":"2020-12-04T09:47:11+00:00","author":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/#\/schema\/person\/9b0b37ae15e106ba4e72a5ec2db0cf4e"},"description":"Learn how to make your online business stand out by sending promotional items to your customers\u2019 mailboxes.","breadcrumb":{"@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#primaryimage","url":"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-scaled.jpg","contentUrl":"https:\/\/www.domainnamesanity.com\/blog\/wp-content\/uploads\/2020\/12\/send-promotional-items-scaled.jpg","width":2560,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/www.domainnamesanity.com\/blog\/send-promotional-items-to-customers-via-mail\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.domainnamesanity.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Send Promotional Items to Your Customers or Members in the Mail"}]},{"@type":"WebSite","@id":"https:\/\/www.domainnamesanity.com\/blog\/#website","url":"https:\/\/www.domainnamesanity.com\/blog\/","name":"Domain Name Sanity Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.domainnamesanity.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.domainnamesanity.com\/blog\/#\/schema\/person\/9b0b37ae15e106ba4e72a5ec2db0cf4e","name":"Domain Name Sanity","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/76585e5a8b8873461b624adb0a20fe0785967f5389e70b6a3bbf5de67bb45209?s=96&d=retro&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/76585e5a8b8873461b624adb0a20fe0785967f5389e70b6a3bbf5de67bb45209?s=96&d=retro&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/76585e5a8b8873461b624adb0a20fe0785967f5389e70b6a3bbf5de67bb45209?s=96&d=retro&r=g","caption":"Domain Name Sanity"},"sameAs":["https:\/\/www.domainnamesanity.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/posts\/2136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/comments?post=2136"}],"version-history":[{"count":4,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/posts\/2136\/revisions"}],"predecessor-version":[{"id":2141,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/posts\/2136\/revisions\/2141"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/media\/2137"}],"wp:attachment":[{"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/media?parent=2136"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/categories?post=2136"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.domainnamesanity.com\/blog\/wp-json\/wp\/v2\/tags?post=2136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}